Test your design intuitionTests

Written by Mark 3 months ago | Permalink | 28 comments

Hypothetical scenario: the phone wakes you up at 7am, this irks you because you partied the entire previous night, celebrating the numerous awards that you won at an international design contest.

—"Hello?" you answer the phone with a coarse voice.
—"Sir, we are sorry to wake you up, we have seen your success and we want you to hire you for a very important project" someone tells you with a thick Arab accent.
—"What is it about?" you ask.
—"We are about to implement the wayfinding system for Dubai's airport, we already have a ticket for you, and your plane is leaving in two hours. Your compensation will be very attractive".

Cursing your good luck, you drag yourself out of bed, pack whatever you can, and ask the cab driver to hurry because time is short. You try to sleep, but the project is still in your head. Arriving at Dubai, a person awaits your with your name on a cardboard. You are hurried to the airport's offices: there is no time to lose.

You see five arab suits discussing hotly in their native language, they look at some papers over the desk. Looks like an important project.

—"Sir, we have been expecting you!"
—"¿What is this about?" design celebrities like you don't have time for social ettiquette, including greeting.
—"Sir, as you know Dubai is an international center of commerce, we need a wayfinding system that people of practically all nations and cultures can understand. We saw that you won many awards, that's why we called you. We need you to tell us which pictogram is the most comprehensible, sans text, for people from all over the world.

Choose the pictograms

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